LinkedIn’s looking to boost its newsletter creation functionality, as more LinkedIn members sign-up to newsletters in the app, providing direct connection with its expanding audience. First off, LinkedIn’s rolling out an updated newsletter editing and publishing process, improving on the current creation flow. As per LinkedIn: “The revamped article editor is purposefully designed to offer a seamless and dependable experience, allowing you to completely focus on sharing your insights and expertise. It’s now easier than ever to format, layout, and add a mix of photos, videos, links and more.” LinkedIn says that many users have criticized the current newsletter creation process, finding it to be clunky and outdated. So LinkedIn rebuilt the UI, with a range of functional updates to simplify presenting your newsletters as you prefer. “You can save your articles in progress as drafts to seek a second opinion and gather feedback from others before it goes live. With customization options, you can schedule your article to publish when your community is most active and add a SEO title and description for even more reach.” None of these features is new, as such, but they’re now better integrated into the newsletter creation flow, which could help in customizing
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