Snapchat Introduces New Age Verification Measures in Australia Ahead of SMMA Deadline As Australia moves toward enforcing its new Social Media Minimum Age Act (SMMA), Snapchat has announced a sweeping rollout of age-verification measures designed to comply with the law despite strongly disagreeing with the government’s decision to classify it as an Age-Restricted Social Media Platform (ARSMP). A New Chapter for Young Australian Snapchatters Moving to set and reshape how under-16s use the platform, their team confirmed that it will implement new verification protocols before the December 10 deadline. While the company says it is “deeply saddened that young Aussies can no longer connect with their nearest and dearest via Snapchat,” It emphasised its commitment to respecting local laws while continuing to advocate for privacy-first solutions, such as age verification at the device, operating system, or app-store level. Snapchat Notifications Begin: What Young Users Need to Know Starting this week, Australian Snapchat users who are under 16 will begin receiving notifications via the app, email, and SMS explaining how the new rules may impact their access. These alerts will guide us through the upcoming mandatory age verification process, outlining the steps they need to take before December 10. How Snapchat’s
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