New Meta One Subscriptions for Instagram and Facebook Launch – The Hollywood Reporter

The tech giant Meta on Tuesday said that it is launching a new subscription offering called Meta One, meant to supercharge creators, power users and businesses that use its platforms like Instagram, Facebook and WhatsApp. The suite of subscriptions include single product plans like Instagram Plus and Facebook Plus ($3.99 per month), as well as bundle plans for power users, creators, and businesses, ranging from a $7.99 Core plan up to a $499 per month Max plan, with a number of plans in between them catering to different sorts of users (and more plans likely to come as the company homes in on what users want). According to Helen Ma, VP of subscriptions for Meta, the company learned through its research that “there are users who want to do more,” than what is available through the free offerings. “They want more specialized things that they can do when it comes to our apps and services,” Ma told reporters and creators at a briefing on Monday. “They want capabilities that, unfortunately, an app that was designed for billions may not necessarily deliver for them.” Those capabilities span a wide spectrum: Businesses, for example, can tap into meta’s Business Agent to help
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