Ronn Torossian On B2B Marketing on LinkedIn – Hometown Station

According to 5WPR founder Ronn Torossian, recently, the popular professional social media platform LinkedIn introduced some new features for its users. Companies in the B2B industry can use these features to attract, engage, and convert consumers. According to reports, over 70% of businesses have noted that LinkedIn generated the best promotional results out of all social media platforms over the last year, which was followed by Facebook with over 40%, and Instagram with over 30%. However, with the number of new tools and features available on LinkedIn, companies can find it somewhat overwhelming to know which ones to use. Newsletters Torossian notes that one of the very powerful new features that companies can use to connect with their target audiences on LinkedIn is the newsletter creation and distribution system that was recently expanded. The newsletter system lets creators access and publish written content at a regular frequency, which is an excellent tool for companies that are looking for new ways to share and promote their content marketing efforts. The latest addition to the LinkedIn newsletter feature is expanding this feature to LinkedIn pages, which allows companies of all sizes to harness the powerful platform’s scope and reach in a better way. The initial…
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