Snapchat's Two New Lenses In India Are Inspired By Nicknames – ABP LIVE

Home Technology Snapchat’s Two New Lenses In India Are Inspired By Nicknames Snapchat on Wednesday unveiled two new lenses inspired by a report that throws light on the Indian culture of nicknames. Snapchat’s two new lenses will be available in India starting June 21. ( Image Source : Getty ) Snapchat on Wednesday unveiled two new lenses inspired by a report that throws light on the Indian culture of nicknames. According to Snapchat’s survey findings, the practice of owning a nickname is more widespread in India than one might think. Snapchat report on nicknames has been released in collaboration with YouGov. Snapchat’s two new lenses will be available in India starting June 21 (Wednesday) and the users can access them by searching for “IN Top Nicknames” and “My Nickname IN” in the lens carousel. The findings added that 96 per cent of Indians have had at least one nickname in their lives with two out of three people believing nicknames are integral to “being Indian”. The Snapchat survey research was done via YouGov interviewed 2500 respondents across India between the age of 16-30 years, across 10 cities, including New Delhi, Mumbai, Pune, Bangalore, Chennai, Hyderabad, Kolkata, Lucknow, Indore and Ahmedabad)
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