The top 18 PR pros and publicists for YouTube creators, TikTok stars, and Instagram influencers

Premium Courtesy of Kat Jones; Courtesy of Paul Panday; Icon PR; Metro PR; Samantha Lee/Insider This story is available exclusively to Insider subscribers. Become an Insider and start reading now. Insider is recognizing the top PR pros who work with influencers and digital creators. We chose these power-player publicists based on their responsibilities and impact on the industry. They represent creators on platforms like YouTube, Instagram, and TikTok. See more stories on Insider’s business page. From talk shows to award ceremonies, 16-year-old TikTok star Charli D’Amelio seems to be everywhere.D’Amelio, who is TikTok’s top creator with 105 million followers, has appeared on the “Tonight Show Starring Jimmy Fallon” several times, won “Favorite Social Star” at the 2021 Nickelodeon Kids’ Choice Awards, and is on TIME100 Next list.To help land and manage all of these media appearances, from television to magazines, digital stars like D’Amelio often hire a publicist. For D’Amelio and her internet famous family, opportunities like these are secured by her publicist, Nicole Perez-Krueger, who is the founder of Align Public Relations. Perez-Krueger and her team work to help their digital-focused clients build brand awareness through features in a range of outlets from print to digital to broadcast. Many top social-media…
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