Twitch streamer Kai Cenat breaks subscriber record – BBC News

Image source, Getty ImagesKai Cenat has broken the record for attracting the most Twitch subscribers.The 21-year-old US streamer amassed 300,000 subscribers on the Amazon-owned streaming service, following a month-long drive to increase subscriptions.His ‘subathon’ – launched on 1 February – saw Cenat streaming 24 hours a day: chatting, gaming and interviewing guests, as well as sleeping, on camera.The popular YouTuber officially overtook former Twitch record holder Ludwig Ahgren on Tuesday.Twitch is a livestreaming platform, where people typically play video games while chatting to viewers.Ludwig previously held the record for the most Twitch subscribers, hitting a peak of 283,000 viewers during a non-stop stream in April 2021.Two years later, Cenat broke Ludwig’s record with his own subscription marathon – or ‘subathon’ – a stream with a countdown timer which is extended every time someone subscribes to the channel.Twitch offers subscriptions to users as a means of supporting their favourite streamers and creators on the platform.In the UK, the basic subscription package costs £3.99 – or $4.99 in the US – with additional tiers costing more.Users can also gift subscriptions, so subscriber numbers can increase, in part, thanks to wealthier fans who pay for monthly subscriptions for other viewers.Cenat began his streaming
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