Skip to main content Following its disastrous initial launch, company reboots plan with “a review” as safeguard Tesla CEO Elon Musk looks up as he addresses guests at the Offshore Northern Seas 2022 (ONS) meeting in Stavanger, Norway on August 29, 2022. Carina Johansen/NTB/AFP via Getty Images Twitter is trying to make paid bluecheck verification happen again following its disastrous initial launch shortly after Elon Musk took over the reins at the company on Oct. 27. The program, which immediately verified anyone who paid $8 for the program, was paused within days following the proliferation of misinformation and parody accounts, which were suspended when found. The new iteration of the program is set to arrive on Monday. This time around, Twitter said in a statement that those who pay $8.00 a month ($11 a month for iOS) will get certain subscription perks “after your account has been reviewed,” an ostensible safeguard to avoiding some of the issues it experienced when paid verification first rolled out. As the company announced in its tentative plans for relaunch, Twitter will “begin replacing that ‘official’ [checkmark] label with a gold checkmark for businesses, and later in the week a grey checkmark for government and
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