It was the world’s largest gathering of internet celebrities. As I waited to meet Twitch streamer Code Miko in a hotel lobby at VidCon, I spotted an Instagram-famous husky, a fan favorite contestant from Netflix’s “The Circle,” and a controversial beauty blogger. But when a fashionable Korean American woman approached me, I realized I was half expecting to see a 3D, hyperrealistic animation in front of me, rather than a real human. Maybe it was the near-hallucinatory exhaustion from day three of a massive online video convention, but unlike so many of the social media stars in the echoing hotel entrance hall, VTubers like Code Miko are sometimes unrecognizable in person. A movement originating in Japan, “VTuber” means “virtual YouTuber,” but the culture is also prevalent on other streaming sites like Twitch, where Code Miko has almost a million followers. To build their virtual personas, streamers use motion-capture (or even just AR face-tracking) technology to embody a virtual avatar and weave a backstory and mythos around the character. “I thought it would be really fun to be another character,” the streamer told TechCrunch. “I just felt like I had this vision. I wanted to take control of a virtual character…
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