Will Meta Make Users Start Paying A Subscription For WhatsApp? – TechRound

TechCrunch has recently announced that Meta is looking at testing subscription plans on WhatsApp, an app that has always been free. This isn’t limited to WhatsApp, because TechCrunch says Meta intends on adding premium services to its other platforms, Instagram and Facebook, as well. The goal here, apparently, is to bring more productivity and creativity to the platforms along with added AI features. How Has WhatsApp Managed To Stay Free For So Long? WhatsApp, like any other social platform, is a business. Many have wondered for all the years since its launch, how exactly the platform makes its money. Initially, WhatsApp positioned itself as an app with 1 year free service. Thereafter, users would pay. But that never happened. Users continued to enjoy the app for free. Usually, when apps are free, the company will monetise through ads. WhatsApp hasn’t done that either, until recently. On how WhatsApp had made its money, BBC reports that the service runs on large computer servers across data centres worldwide, which costs money, even for everyday chats. The app has billions of users around the world, and that scale is thanks to its parent company, which covers the heavy running costs. Money does not
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