EDMONTON, CANADA – APRIL 28: An image of a woman holding a cell phone in front of the YouTube logo … More displayed on a computer screen, on April 29, 2024, in Edmonton, Canada. (Photo by Artur Widak/NurPhoto via Getty Images)NurPhoto via Getty Images The first upload to YouTube turned 20 years old this week and the video platform’s success story is arguably one of the more unusual ones the internet has to offer. Starting out with amateur videos – the first one created by the founders themselves – as well as uploads that were in some cases of copyright infringements, the platform today hosts traditional media outlets officially uploading their content as well as an army of creators which produce video for the platform chasing fame, the next sponsorship deal and not least the coveted but elusive influencer lifestyle. This rather unique business model for a platform that most people still use without a paid account has catapulted YouTube to the top 1 download traffic source on the internet in 2024, according to a Sandvine report. It states that 16% of fixed connection download traffic last year was connected to the service, ahead of Netflix at 12%. On the
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