Social Networks

LinkedIn can be a highly effective way for charities to communicate with stakeholders, supporters, and partners. This is largely because of its professional audience. They are keen to explore partnership opportunities, corporate volunteering, and how charities and other sectors can support each other. As of 2020, LinkedIn had recorded 690 million users, across 150 countries. Research by LinkedIn has found that almost all UK business-to-business marketers use the social media platform and well over half describe it as “highly effective”. Among charities to see the benefit on is UK Youth, which became LinkedIn’s charity partner in 2019, aiming to help young people with their career prospects. Here we look at seven hacks for charities using LinkedIn. Always think visual Think of LinkedIn as a shop front for your charity by making sure your profile page imagery is eye-catching. This involves a circular profile image as well as a cover photo. It would be beneficial to use simple branding for the profile picture, whereas the cover photo for charities can be more imaginative. This helps to focus on simple messaging, such as the slogan for a latest campaign or fundraiser. Including a service user can add authenticity. But be aware of…

Snapchat is a relatively unique platform for advertisers because, unlike others, it continuously captures the attention of younger generations.  Since its inception in 2011, Snapchat has not only grasped the millennial audience in their younger years but also, more recently, attracted Generation Z (Gen Z). As the millennials began to cycle out of utilizing the platform, Gen Z claimed it for themselves. According to Snapchat, the platform currently reaches 90% of 13- to 24-year-olds in the United States. If you are in the market to capture Gen Z eyeballs, Snapchat should definitely be part of your media plan.  3 Do’s for Snapchat Advertising As you develop your campaigns, though, make sure to do these three things. 1. Do Design Creative Based on Objective When designing creative for the Snapchat interface make sure to design it with your specific goal in mind. Your ad assets should pull a user in and make them want to see more.  For example, adding additional imagery that guides the user to the swipe up feature at the bottom of your snap encourages snapchatters to head to your web page, app download, or lead generation form to take the next step.  Snapchat even has unique features…

Halfway down quiet 12th Avenue in Honolulu’s Kaimuki neighborhood, a bright red sign sits on the sidewalk. In white are the words “Otto Cake,” with a yellow lightning bolt striking behind them. This sign marks a local cheesecake shop that’s known around town for its unique flavors, such as maple bacon, lehua honey blossom and saffron with a toasted pistachio crust. These handmade velvety desserts are the brainchildren of self-taught punk rocker and self-taught dessert maven Scott McDonough, otherwise known as Otto.McDonough has been baking in Honolulu for over 30 years. He’s seen his fair share of the ups and downs that come with owning a small business, but would never guess that a single Instagram post would nearly save his business when a global pandemic hit. Like other small businesses, Otto Cake has struggled to make ends meet during the COVID-19 pandemic. This past October, the Wall Street Journal reported that about 20% of small businesses that were operating in January 2020 are now no longer. Most days in March and April, when Honolulu was experiencing its first lockdown, an average of just 15 customers would frequent the store. Some days saw as few as three. Then there was…

Josh Reilly   | Erie Times-News Brendan Hoffmann was the sole reason the Erie Otters made a deep run through a Canadian Hockey League tournament over the past two-and-half weeks.Hoffmann, however, was also solely responsible when the Otters were eliminated from the tournament Monday night. The Erie forward represented the Otters and ran their team in a 64-player CHL Memorial eCup tournament that began Nov. 28. The competition utilized the video game NHL '21 on PlayStation 4, which features all CHL teams.As the action took place, he was at the controls of the Otters while wearing a Santa Claus suit on camera — his signature attire for the tournament. Hoffman and the Otters finally lost Monday night in the quarterfinals. "I get a lot of support from the guys. They always joke around," he said of his teammates. "They've been nothing but supportive."Hoffmann said that his Otters teammates have watched his games and offered up commentary about their digital versions. At one point in the tournament, Hoffmann's own character suffered an injury. Participants included players from each of the 60 represented CHL clubs and four guest personalities. The tournament has appeared on the Canadian Hockey League's Twitch stream. The CHL had its own official site with play-by-play commentary.Hoffmann racked…

PLANO, Texas, Dec. 15, 2020 /PRNewswire/ -- This week, Doritos is bringing streamers back to Verdansk and Call of Duty with the legendary Doritos Bowl, an evolution on the original event that was 2018 Tempest Award winner in the gaming industry. This year's competition will include a first-of-its kind twist with the three-day tournament featuring the first-ever private lobby for a Twitch Rivals Warzone event, giving players the chance to compete against each other and Twitch's top steamers. This year's tournament began on December 3 with over 250 streamers competing in a three-hour race, with the top three games counting toward a team's final score. Even more high-level competitors returned to day two on December 8 with co-streamers TimTheTatman and Swagg commentating on the day's activities. Now, the top 24 teams who qualified for the finals will join the likes of TimTheTatman, Swagg, Dougisraw, DavidDobrik, and TeePee for a chance to be crowned the 2020 Doritos Bowl Champions and take home a portion of the $250,000 prize. There will be five games of a private lobby, with all players in the same game, and the total score from all five games will count toward a team's final score. Fans can…

The WhatsApp QR code feature helps users to add contacts without having to key in the mobile number. Check here the step-by-step for users to follow to scan the WhatsApp QR code from the phone gallery to add contact information using android and iPhone. Representational ImageWhatsApp is one of the most popular mobile messaging applications that lets user's text, chat, and share media, including voice messages and video, with individuals or groups. Other than using WhatsApp on mobile phones, you can get it on your personal computer and laptop also.The WhatsApp QR code feature helps users to add contacts without having to key in the mobile number. If you are a WhatsApp user you can simply scan a WhatsApp QR code to add a friend or family member's contact information to WhatsApp.Check here the step-by-step for users to follow to scan the WhatsApp QR code from the phone gallery to add contact information using android and iPhone.Here is how to scan WhatsApp QR code from Gallery: Launch WhatsApp on your phone.Now tap on More options that appear as three dots, from the drop-down menu tap on Settings.Then tap on the QR icon displayed next to your name.On the new page…

Education always sets up an individual on the path of realizing a fruitful career. However, most students think of only learning as their go-to thing when it comes to getting a brilliant well-paying job, without realizing the need to invest correctly in preparation. A lack of preparation can see you struggle to nail a career despite your academic achievements while in college. Most students are looking to pay someone to do my homework but forget that one of the best ways to prepare can involve creating a professional profile while still in college, and what better way than to have a brilliant profile on LinkedIn? Like most things, you have to start preparing your LinkedIn profile slowly and improving it as time goes with increased knowledge and experiences. To achieve this, you have to plan accordingly and stick to the plan as your profile grows. It can prove useful when the right time to get a job in your respective career comes. So what should you know to build a successful LinkedIn profile? Steps in Effectively Using LinkedIn for Occupation Preparation Complete your new profile. Finishing your profile on LinkedIn proves optional, but for you to have a better presence…

Ryan Sessegnon: Players' first day at Tottenham after signingTottenham winger Ryan Sessegnon has lifted the lid on his communication with Spurs players while he’s out on loan at Hoffenheim. Sessegnon left Spurs on a one-year loan this summer after falling out of favour under Jose Mourinho.Sessegnon has looked impressive while out on loan at Hoffenheim.The youngster, who joined Spurs from Fulham in 2019 for £30million, failed to have much of an impact in his debut season.He played just six times in the Premier League for Tottenham, and was unable to properly make his mark in north London.After the arrival of Sergio Reguilon from Real Madrid this summer, it seemed Sessegnon would have little chance of game time this season. Tottenham star Ryan Sessegnon lifts lid on Jose Mourinho text and Spurs WhatsApp group (Image: GETTY)With his contract at Spurs running until 2025, Tottenham officials are still confident about his potential.As a result, he was allowed to leave on loan, with Hoffenheim taking him for the year.He’s looked impressive in the Bundesliga, and has scored once and provided two assists in eight games.But it seems he’s still in contact with his old team-mates, as he revealed to Football Daily that he’s…

Nadia Sawalha has been praised for sharing a body positive post to Instagram, pictured October 2019. (Getty Images)Nadia Sawalha has been praised by fans for recreating a lingerie model’s pose in a body positive post shared to Instagram.The Loose Women panellist, 55, shared a split screen image of herself and the model both wearing red underwear and praying in front of a Christmas tree.While the model was surrounded by beautifully wrapped presents, in Sawalha’s image she had a pile of Amazon boxes around her.In the accompanying caption the presenter joked she was praying that all the “tat” she’s ordered for Christmas arrives in time now that she’s about to move into Tier 3.“Just like my beautiful identical twin on the left I’m praying that all the tat I’ve ordered for Christmas gets here on time now we are in EFFING TIER THREEEEE because quite frankly I’d rather lick a handrail/ share a face mask than go to the SODDING shops,” she wrote.“Merry flaming Christmas boys and girls!!”Read more: Lessons in recovering a lost friendship from Nadia Sawalha and Kaye AdamsSawalha went on to add that she has already put on the half stone in weight she typically gains at Christmas.“It’s…

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