Youtube

Technology|YouTube at 20: From ‘Lazy Sunday’ to ‘Hot Ones’https://www.nytimes.com/2025/04/23/technology/youtube-20th-anniversary-timeline.htmlAdvertisementSKIP ADVERTISEMENTYou have a preview view of this article while we are checking your access. When we have confirmed access, the full article content will load.The video-streaming platform has revolutionized how we watch things. Here’s a timeline of its biggest moments.VideoFor every YouTube video you have watched, there are hundreds of millions you will never see.CreditCredit...April 23, 2025, 12:31 p.m. ETThe video is short — just 19 seconds — and not particularly compelling. A viewer would be forgiven for clicking away before it ends.The grainy footage, uploaded on April 23, 2005, of a man standing in front of the elephant enclosure at the San Diego Zoo — “All right, so here we are in front of the elephants” — does not look like the sort of thing that would touch off a video revolution.And yet, two decades after that inauspicious start, YouTube is now a cornerstone of the media ecosystem. It’s where people go for music videos and four-hour-long hotel reviews. It is a platform for rising stars and conspiracy theorists. It’s a repository for vintage commercials and 10 hours of ambient noise. It has disrupted traditional television and given rise to

If you're looking for something to distract you from President Donald Trump performing magic tricks like making your retirement fund disappear by causing the stock market to do backflips, may I suggest zoning out and watching some old car reviews on YouTube? Normally I'm a diehard MotorWeek Retro Reviews fan, and that isn't changing any time soon, but yesterday while watching said Retro Reviews I clicked on a suggested video that turned out to be the gateway to my latest infatuation.  It's no secret that we here at Jalopnik are fans of the tireless work done by Consumer Reports to assess cars and share important data for folks looking to make an educated purchase decision on a new vehicle, but I didn't realize what a comprehensive archive of car reviews were hiding deep in the CR YouTube channel. Once I made the realization, though, I promptly went down the rabbit hole and forgot all about The Horrors for a while. I guess 2010 is retro now The archive of Consumer Reports YouTube car reviews is nowhere near as comprehensive as that of MotorWeek, but it's fun for an old fart like me to reminisce about the cars that I remember

Jesser, the YouTuber billed as the largest sports creator on the platform, has signed with CAA for representation in all areas. Jesser (full name: Jesse Riedel) currently has nearly 29 million subscribers on YouTube, where his channel has generated more than 7 billion lifetime views. According to his team, Jesser has more than 36 million followers across social media. He was previously repped by Night. Riedel, 26, is a three-time winner of the Streamy Awards’ Sports Creator of the Year award. He is known primarily for his basketball videos and gameshow-like formats on his YouTube channel. His videos have featured collaborations with sports stars including Jalen Ramsey, Damian Lillard and James Harden, as well as CAA clients Jaren Jackson Jr. and Julius Randle. Jesser’s popular YouTube series “Guess the NBA Player” has featured stars including Giannis Antetokounmpo, Gilbert Arenas and Chet Holmgren. Jesser has been a marquee creator partner for the NBA for several years, having been a part of the judge’s table for the 2025 NBA Slam Dunk Contest, appearing in multiple celebrity all-star games and launching an official apparel collab with the league last year. Popular on Variety Riedel is the founder of Bucketsquad, a multichannel creator-centered content

By Digiday Awards  •  April 22, 2025  • The winners of this year’s Digiday Streaming and Video Awards — formerly the Digiday Video and TV Awards — found success by focusing on personal stories and meaningful experiences to foster connections and drive brand affinity. Advertisers also demonstrated a commitment to innovation, leveraging emerging technologies such as enhanced in-scene advertising to improve user experiences. For instance, Business Insider is recognized in two categories: Best Interactive Video Experience, alongside partner Amazon Ads, and Best Use of YouTube. In 2024, Business Insider implemented a robust YouTube strategy to increase watch time, boost engagement and build a dedicated subscriber base. The publisher diversified its content by creating longer videos and meaningful marathons, and strategically scheduled them to optimize audience retention and grow watch hours. Business Insider also refined its packaging through YouTube’s A/B thumbnail testing feature and capitalized on Shorts to introduce new audiences to its content ecosystem and direct them to long-form videos. With 9.65 million subscribers and rising, Business Insider’s YouTube success demonstrates how thoughtful packaging, diversified formats and interactive features can drive sustained growth and viewer loyalty. YouTube itself is a winner in four categories: Best UGC Integration Strategy, Best Use

Updated: Apr. 21, 2025, 12:00 p.m.Published: Apr. 21, 2025, 11:59 a.m.YouTuber MrBeast shared a photo on social media site X on April 17 of three trucks advertising his chocolate brand Feastables stationed in front of The Hershey Story museum at 63 W. Chocolate Ave. (File photo by Alexi Rosenfeld/Getty Images)Getty ImagesMrBeast and his chocolate candy brand trolled The Hershey Company last week on its home turf.The YouTuber shared a photo on the social media site X on April 17 of three trucks advertising his chocolate brand Feastables stationed in front of The Hershey Story museum at 63 W. Chocolate Ave. “An army of trucks advertising Feastables are currently driving around Hershey’s city,” he wrote.The stunt, aimed at the Derry Township-based global chocolate giant, drew mixed reactions, with some praising the tactic, while others criticized it“Pulling up to Hershey’s front door like it’s a boss battle. Feastables vs. Big Chocolate is the marketing war I didn’t know I needed,” shared one follower.“That’s what Willy Wonka would do,” said another.But not everyone was on board.“Milton worked for years to establish this company. You mastered viral clickbait. Not even close comparison there,” said one person.The marketing campaign appeared to be timed to coincide

David GilmourApr 21st, 2025, 11:25 am Mediaite announced the launch of a new slate of personality-led YouTube channels on Monday — partnering with major names from cable news as part of a push to build out its creator-driven video network and stay ahead of the curve. The move marks a big step in Mediaite founder Dan Abrams’s plan to bring trusted media voices directly to digital audiences. No network filter, no gatekeeping, just platform-first news and commentary built for the YouTube era. Journalists Alisyn Camerota and Dave Briggs — both of whom have helmed major morning shows on CNN and Fox News — will co-host Sanity, a Mediaite-backed video podcast focused on “seeking answers to problems with curiosity, irreverence and an open-mind” in a “non-finger-wagging way.” Early signs suggest a hungry audience: The show’s subscriber count has already doubled in its first week on YouTube. Meanwhile, ex-CNN Chief White House Correspondent turned social media juggernaut Jessica Yellin — whose News Not Noise project has built a community of over 1.3 million followers — is bringing her “explainer-first” journalism and show to the platform with Mediaite’s backing. The partnership includes strategic, promotional, and editorial support aimed at expanding her digital footprint

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Claim: White House Press Secretary Karoline Leavitt debated Stephen Colbert on his late-night talk show. Rating: In mid-April 2025, claims (archived) circulated online that White House Press Secretary Karoline Leavitt had a heated debate with Stephen Colbert on his late-night talk show. The claim mainly featured (archived) in YouTube (archived) videos, the first (archived) of which was posted on Feb. 24, 2025. A version of the claim posted on April 18, 2025, was titled: "Karoline Leavitt Fires Back on Stephen Colbert's Show After a Shocking Accusation." Other versions (archived) had titles such as: "Karoline Leavitt SHUTS DOWN Stephen Colbert After His Insane On-Air Attack" and "Karoline Leavitt Just HUMILIATED Stephen Colbert and Stephen ERUPTS!" In videos touting the claim, Colbert allegedly quizzed Leavitt on topics including U.S. President Donald Trump's tariffs, the exclusion of certain outlets from the White House press pool and whether traditional news outlets had lost touch with the American people. The videos described how Leavitt's responses stunned audiences and allegedly left Colbert scrambling. However, Leavitt did not appear on Colbert's "Late Show." A White House spokesperson said a video detailing Leavitt's alleged appearance on The Late Show posted on Feb. 24, 2025, was "fake." Leavitt's name

YouTube Music is getting an extra audio setting (Image credit: YouTube) A 'consistent volume' setting is spotted in YouTube MusicIt should prevent tracks being wildly different in their volume levelsNot everyone is getting the feature right awayHaving a track come crashing in at an unexpectedly high volume level – or being much quieter than what's come before – isn't a great listening experience, and it's something YouTube Music is aiming to prevent with its latest feature update.As spotted by the team at 9to5Google, a new option called 'consistent volume' is now making its way to the YouTube Music apps for Android and iOS. The idea is, all your tracks, no matter where you've got them from, will use a similar volume range.Loud songs will still be loud and quiet songs will still be quiet of course, but it should help with tracks that have been recorded or converted at noticeably different volume levels, so your ears know more or less what to expect.The feature follows on from the 'stable volume' feature that's been available across different YouTube apps for some time. It's also something you can find inside Spotify's range of apps, where it's called 'audio normalization'.Slowly appearingIt seems that