Road to Brandcast: Viewers choose YouTube creators and content

News and Events By Brian Albert Managing Director May.08.2023 From short-form to long form and mobile to the TV screen, video is where we get answers, go deep with the things we love, and express ourselves. From short-form to long form and mobile to the TV screen, video is where we get answers, go deep with the things we love, and express ourselves. Video has never been more culturally relevant and more ingrained in the fabric of our daily lives. From short-form to long form and mobile to the TV screen, video is where we get answers, go deep with the things we love, and express ourselves. Fueled by millions of creators, YouTube is the only platform that gives viewers the keys to everything they love in one place.On May 17th at Brandcast at Lincoln Center, YouTube creators like Allyiahsface and Deestroying will demonstrate how they are innovating across formats, from Shorts to long-from video, and continually bringing new viewers to the platform. According to Nielsen’s total TV and streaming report for the US, YouTube is the leader in streaming watch time. The unexpected winner of the streaming wars? Creator-driven platformsThroughout Upfronts season, advertisers will hear a lot about content.
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